Almost every woman considers her must-have beauty productto be mascara. Leave the blush, the bronzer, the liquid liner and lipstick in the makeup bag – just give us a few swipes of mascara and we’re good to go. I know nothing makes me feel fresher or more awake than a quick coat of inky black pigment along my lash lines. Of course, it’s also fun to pile it on for a dramatic effect – I love the look of lengthy lower lashes paired with a vibrant liner.
Because we love options, there are a few different types of mascara formulations from which to choose. Just like other cosmetics, mascara formulas have the ability to be everything from downright damaging to thoroughly nourishing. Then, there’s the unique textures, the variations in color, waterproof formulations, and formulas that wipe away with only water. How do you know which mascara is right for you? Below, I’ve listed the pros and cons of the four main types of mascara seen on today’s market. Boost your beauty care knowledge before you begin your mascara search to simplify your shopping experience and improve your chances of returning home with a cosmetic product you love.
Pros: Synthetic mascaras offer rich pigment and are able to lengthen, volumize and curl the lashes. With synthetic mascaras, you rarely need to apply more than one or two coats to achieve the desired look. Plus, there’s many synthetic formulas to choose from, including waterproof and long-lasting designs.
Cons: Mascaras created with certain chemicals sometimes damage the lashes, causing them to become brittle, dry and dull. Synthetic mascaras are also more likely to create “spider lashes,” or lashes that appear look caked with too much product. Lastly, they are sometimes difficult to remove, which can demand causing damage to the delicate eye area with vigorous scrubbing and harsh eye makeup removers.
Pros: Mineral mascara is gentle and lightweight, making it a great choice for contact lens wearers or those who prefer a subtle, flexible finish. The minerals used are able to condition, nourish and protect the lashes, allowing them to remain soft and supple. Minerals are also able to create rich pigment, allowing you to achieve a deep color without layering the formula.
Cons: Mineral mascara is definitely not for those who enjoy a dramatic look. Even after multiple coats, mineral mascara retains a fairly subtle look, which can frustrate mascara users who are looking for the effects of synthetic mascara. Mineral mascara also tends to be removed easily, which is wonderful news for those with dry sensitive skin around the eyes, but bad news for those who desire a long-lasting finish.
Pros: Tubing mascaras create literal tubes around your lashes, resulting in a sleek appearance that lasts as long as you need it to. They are able to lengthen and curl, and generally feature deep pigments that enable you to achieve a rich color without heavy application. Plus, there’s no color transfer, smudging or budging! The coolest aspect of tubing mascara is the removal process. When you’re ready to take your makeup off for the evening, you simply wet your hands and/or the eye area and slide the tubes off. This removal process won’t harm the lashes or eye area, making it perfect for those with naturally brittle lashes or sensitive skin.
Cons: When layering tubing mascara, you must apply every desired layer before the previous layer dries, which can make for frantic application. Plus, if you’re unhappy with the end result, you must completely remove the tubes before trying again.
Pros: Lash tints are the perfect cosmetic for those who desire a naturally enhanced look. Lash tints do not lengthen, volumize or curl – they simply coat the lashes in pigment to enliven your natural hair color. They’re a great choice for those with blond lashes or lashes that are naturally lengthy and full of volume. Lastly, lash tints tend to offer longer-lasting finishes than traditional mascaras, making them great for travel or long nights out.
Cons: As I listed in the pros, lash tints will not add any length, volume or curl to your lashes, which can be a major con for those who desire a visible lash boost. In addition, lash tints are sometimes made with harsh ingredients that may damage the lashes or irritate the eyes.