La Bella Vita

Vitaphenol is a new skin care brand that brings together the latest technologies in both skin care and nature. I first learned about Vitaphenol when I opened my Emmy gifting suite swag bag and saw that they were one of the few beauty brands privileged enough to be selected! And since I’m always on the lookout for antioxidant protection I was excited to try the Cellustructure Rejuvenating Serum.

First off, the texture is so luxurious and goes on smoothly so you can apply your makeup afterwards without any problems. One of the key components to this potent serum is the “Vitaphenol Complex” which is a concoction of powerful antioxidants including mangosteen (this is going to be the next big antioxidant), pomegranate and green and white teas. In addition,  it boasts 7.5% L-Asccorbic acid which not only fights free radicals and damaging UVA and UVB rays, but works as a skin lightener to help even skin tone and restore radiance to your complexion. Plus, it helps with dryness (hello! Southern California is so dry I cannot stand it!). And one last thing: this fabulous formula utilizes a chemical messenger growth factor, TGF-beta 1, which helps tighten skin to reduce the look of fine lines and wrinkles.

I’m not the only one who likes this product either. This Rejuvenating Serum, along with Vitaphenol’s Anti-Aging Toner and Sheer Moisturizer were featured in W Magazine’s Most Wanted: Beauty, Health and Fitness Edition for November 2011. They said, “Three products that have changed my skin for the better.”

Try it out and let me know what you think!

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