I find myself holding on to beauty products because I hate to waste product, but also because I don’t really know when to part with them! Lately, I have had friends asking me when they should be throwing out various products and I did not have a solid answer so I decided it was time [...]
Tag Archives: mascara
Better Than Eyelash Extensions or False Eyelashes!
I’m a firm believer that eyelashes complement a woman’s eye makeup 100%. I usually wear false eyelashes when there’s an important event or special occasion but I’m left with depressing days and having to remove the glue completely off the base of my eyelashes! The thing is that I love love love! long eyelashes. I [...]
Behind the Scenes at DermStore: Meet Michelle Olsen, VP of Brand Development!
Here at DermStore, we are surrounded by all the latest and greatest beauty products. I thought that it would be fun to catch up with one of our Executives, Michelle Olsen, to find out about her most coveted products! She has access to just about anything and I am about to share with you what [...]
One-on-One with Lauren Feist of Lollysheep
How do you go from working the 9-to-5 to pursuing your two creative passions? Ask Lauren Feist. The celebrity makeup artist turned jewelry designer started her professional career in human resources before building a business around her creative talents. Today, she’s a makeup artist specializing in beauty, film and editorial, and has worked with many [...]
A Chat with Celebrity Designer Jodi Benavidez of Brokedown Clothing
Jodi Benavidez of Brokedown Clothing is a woman of many hats…literally & figuratively. Previously a West Coast fashion reporter, she is the creator, designer, accountant and backer of the popular line, which started with hats, worn by many celebs including Jessica Alba, Halle Berry, Eva Longoria and Paris Hilton. It all started back in [...]
An Inside Look at Celebrity Designer Elena Coleman Howell of TOMTOM Jewelry
To anyone who’s ever dreamed of fusing their creative passions to create their dream job, Elena Coleman Howell of tomtom jewelry has proven that it’s worth the gamble. She not only did it, she mastered it. The architect-turned-jewelry designer, who launched her line in 2009, has gained popularity among the general masses and celebrities alike—including [...]
One-on-One with Famed Handbag Designer Lauren Merkin
Classic and timeless. Fun and feminine. Fashionable and functional. These are all qualities that define Lauren Merkin’s brand—a collection of premium handbags that includes her best-selling clutches, which have been spotted on Hollywood A-listers like Angelina Jolie, Kate Beckinsale and Eva Longoria. I recently sat down with Lauren, who created a limited-edition Eve clutch exclusively [...]
New Beauty Products to Love from Cargo Cosmetics
Beauty products to try and love! I will speak for myself but I think it is safe to say that just about every female, beauty junkie or makeup lover has their set of perfect beauty products. These products create your ‘perfect face’, the ‘perfect face’ that needs to be applied to do your everyday tasks [...]
The Long Lasting Makeup Test
Greetings, DermStore blog readers! You’re here, so we know you’re into beauty. And chances are, you’re also familiar with the ever-growing population of beauty “vloggers” on YouTube. We’re constantly impressed by the talent and creativity exhibited by the online community! I mean, what’s not to love about a five-year-old giving makeup lessons compelling enough to command [...]
Making Makeup Easier
Whether you’re a makeup novice or a seasoned professional, sometimes makeup application can go awry. You may not think there’s anything that can help ease your application dilemmas, but there are many products created simply to simplify your makeup application! From products that clean up crooked eyeliner to unique application tools, there’s a treasure trove of helpful makeup cosmetics beyond run-of-the-mill lipsticks and eyelash curlers.

























