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Why Natural Skin Care is More Important Now Than Ever

BY Antonette Alzate · November 4, 2011

We’ve had quite a few baby showers in our office this past year, so when our friends at Episencial responded to breaking news surrounding a boycott on Johnson & Johnson baby products, we felt the need to help them raise awareness on this very important issue. After all, it doesn’t just concern mothers and their babies, but essentially any consumer of personal care products.

The issue at hand is that Johnson & Johnson, the world’s largest health care company, has been quite resistant in removing all traces of toxic chemicals in their baby products despite increased pressure from a coalition of health and environmental groups.

For 2 ½ years, the Campaign for Safe Cosmetics has been urging Johnson & Johnson to remove cancer-causing chemicals—namely dioxane and a formaldehyde-releasing substance called quaternium-15—from Johnson’s Baby Shampoo, one of its signature products. On Monday, the campaign made another push asking Johnson & Johnson to publicly commit by Nov. 15 to remove the chemicals from all its products worldwide. In the meantime, they are urging consumers to boycott such products. Johnson & Johnson said in a statement that they’re reducing or gradually phasing out the chemicals. However, it is unknown whether or not they have any plans of fully responding to the campaign’s requests.

For this reason, Kim Walls, M.S. and founder of Episencial Skincare, urges parents to go beyond the boycott and opt for all-natural products for their children and themselves. She offers the following advice:

  1. Choosing products made only of all natural ingredients is a positive, actively healthy step.
  2. The best product labels list the chemical AND common name of natural ingredients.
  3. Avoid petroleum-based products, such as mineral oil and instead, look for plant-based oils.
  4. An easy way to identify chemicals in personal care products is the ingredient “fragrance.”
  5. Skin plays an important role in our overall health and immunity.
  6. If, for whatever reason, products “free from the bad stuff” aren’t available to you—remember, warm water and a wash cloth does a fine job!

For more tips on how to choose safe skin care ingredients, you can download a PDF of a 1-page Shopping Guide, which can make all the difference in the health and wellbeing of you and your family!

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Antonette Alzate

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